Postagram, the mobile app from
Sincerely that lets you create and mail real-life postcards from your phone photos, has worked out a clever real-world integration with
Bing for the
Sundance film festival this weekend. A
street team is wandering the snowy roads of Park City, Utah, taking photos of attendees, collecting their addresses, and mailing them Bing-sponsored postcards. "Your mailbox has a few bills in it, and other boring stuff like that. The thing that's going to stick out is when you get a card with pictures of you or your friends," founder Matt Brezina explains. Especially if it's a photo of you with your favorite actor. The Sundance Postagrams show the Bing sponsorship logo on the backing board for the photo, and include a link to get a free postcard courtesy of Microsoft's search engine.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/tdrFsocClfY/
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